Eastern Idaho’s

#1 Media Solution Company

Radio Advertising

Radio is still growing rapidly each and every month, combine that with digital and you can reach every single client across southeastern Idaho.

Digital Marketing

We have all of your digital marketing needs here at Sandhill Media.  Geofencing, Retargeting, Video Production, and Websites.


Looking to start your career in Broadcasting? How about finding opportunities in sales? Check out our current listing for employment.

Sandhill Media | Idaho Falls, ID

Radio, Marketing and Advertising

Sandhill Media is a radio advertising and marketing corporation in Eastern Idaho that broadcasts to the Idaho Falls, Pocatello, Rexburg, and surrounding markets.  As a company, Sandhill Media provides creative and effective marketing, advertising and promotion-based strategies for local and regional businesses.

Sandhill Media owns and operates a cluster of eight radio stations; 99 KUPI, Arrow 107.1, X92.5, 100.7 MYfm, NOW 105.1, 980 the Zone, Newstalk 107.9, and La Super Caliente.  As the leader in multimedia radio advertising, Sandhill Media’s Radio stations also offer a variety of advertising solutions in the form of geofencing, retargeting, website design, social media management, and more.

Sandhill Media and its radio stations have built their reputations on delivering real advertising results for its client’s marketing problems.

Radio Stations

Lifestyle, Emotion, and Music Preferences

Let our Radio Stations work for you!

KUPI is heard on 99.1 and 99.5 the largest coverage area of any country station in Eastern Idaho.

Overtime, this collection of the best songs from the 70s, 80s, and 90s has become one of the most sought after formats for adults.

MyFm features today’s best music but with a unique twist for a conservative eastern Idaho audience. This is flinch free music!

East Idaho’s hit station for all Hispanic music, a growing base in the Idaho area.

GenX is a music driven radio station. We don’t talk much, we just play one great song after another.

Conservative talk station covering local, regional, and National news with Neal Larson and Julie Mason in the morning.

Sports news with back to back plays with High School, College, and Pro sports being discussed each and every day for your favorite teams.

NOW 105.1 delivers to a wide range of listeners. We play new music first… that everyone can enjoy on 105.1 & on your HD radio at 107.9 HD2!

Digital Marketing

Behavior, Activity, and Locations


Geofence marketing can help you reach a new audience that is perfect for your business.


Use retargeting to reach your customers that are actively looking for your business.

Google Review Management

Use Google Review Management to guarantee your business is in the right light.


We can build your website or even give your current one a fresh new look.

Social Media Management

Let us manage your social media accounts to increase engagement and leads.

Locally-owned and operated since 1979, Sandhill Media Group is Eastern Idaho's source for quality, experienced marketing. We’ve helped hundreds of local businesses through radio advertising, targeted digital ads, and social media marketing, – and we keep the community informed & entertained with high-value content.

Contact Us